Generative AI is software that creates new content instead of just sorting or scoring what already exists: you ask, and it writes text, produces code, generates images, speaks a reply, or turns a long recording into a short summary. We build those features into real products people use every day, along with everything around the model that makes them work: the interface, the guardrails, and the checks that prove the output is right. We have built software since 2015, and we've shipped generative AI products that are live in front of users.
Copilots and assistants
A copilot is an assistant that lives inside your product and helps a user get something done: drafting, answering, suggesting the next step. We build it into the tool your users already work in, and we ground it in your content so its answers are specific and useful.
Content generation
Features that draft, rewrite, summarise or restructure text on demand. The hard part is making the output reliable: tuning the prompts, setting the tone, and holding the model to the facts so it doesn't make things up. On Fyl we built a summary engine that turns recordings into fact-only summaries, tuned to stay strictly to what was said.
Image generation
Features that create or edit images from a text prompt or an existing asset, built into your product with the controls and review your case calls for.
Voice features
Speech in and speech out: live voice interactions, transcription, and turning recordings into clean summaries. Lizzy AI runs live voice interviews on OpenAI's Realtime models, then transcribes and scores each conversation, while SOARR transcribes and summarises patient encounters into structured medical notes. For transcription, we use models like Deepgram and tune them for accuracy, down to punctuation, speaker labeling, and custom vocabulary for names.
Chatbots grounded in your data
Chat that answers questions using your own content. We ground the model in your data so replies stay on-topic and accurate. We've done this on a client's own product catalogue, switched a live chatbot from one model to another when that made sense, and worked out the AI running costs up front so there are no surprises later. When a grounded-knowledge product is the whole point of the build, that becomes our LLM & RAG work.
Generative features are one part of what we build. We also build AI agents and automation, LLM and RAG products grounded in your data, custom machine learning and predictive analytics, computer vision, and AI dropped into apps you already run. The full picture, and the rest of our generative AI solutions, is on the AI development services page.
Generative AI development is the product we deliver. It's not the same as AI-native development, which is how we build now. We keep the two apart on purpose, because they answer different questions.
01
Map the data
02
Cost the model up front
03
Build the feature around the model
04
Evaluate before and after launch
Map the data
Generative quality starts with what the model has to work with, so we map and model your data before anyone writes a prompt.
Cost the model up front
We benchmark models for fit, speed and price, and work out the running costs (API, hosting, processing) before we build, not after.
Build the feature around the model
The prompt is only a small part of the work, so we also build the reasoning, the grounding, the memory and the interface, and keep the engine swappable so you're not locked to one provider.
Evaluate before and after launch
Every build goes through an evaluation step that checks accuracy, bias, prompt attacks and cost, before it goes live and after each change.
We specialise in premium mobile app development services, web development services, and everything that revolves around them: Product Design, Product Strategy, AI integration, QA and maintenance. Over the years, we've not only built powerful digital products but also played a key role in boosting conversion rates, optimizing performance, adapting to growing user bases, and improving app store rankings and reviews. These efforts have driven greater user engagement and significantly increased revenue.
From startups to scale-ups and industry giants—brands across various industries choose us as their trusted partners. They rely on us to transform their ideas into stunning products, deliver innovative solutions, and enhance existing projects to help them stand out in the market.
We were able to create a full-feature Romanian/French team in a snap. The collaboration was always easygoing.
Their team has an excellent agile approach that allows them to complete sprints quickly and in an organized manner.
Janice Davis
COO & CTO @ Equality AI
Consistently exceeding expectations, Wolfpack Digital has provided impressive deliverables on time to meet benchmarks. The team has been accessible and provided a detailed project overview to ensure a streamlined collaboration. They have supported a successful collaboration with a brand identity.
Krisztina Orosz
Chief Experience Officer, Anyline GmbH
From the first day, Wolfpack was extremely committed, reliable and delivered solutions in outstanding quality. I also enjoyed that the Wolfpack team made lots of very useful suggestions and deeply cared about our company. Working with Wolfpack feels like working with your own team.
Axel Heinz
CEO and Founder of Makerist
They nicely replicated our brand elements into the design without much input from us. They had good ownership and delivery of the agreed tasks. Their help was essential in allowing us to focus on core back-end functionality with our in-house team. Wolfpack Digital was willing to adapt to our needs and learned the specific technologies we wanted to use on the project.
Tibor Barna
CTO at GoodBox
The highly functional app has drawn enough users to make up 20% of the customer base across platforms. Wolfpack Digital is a communicative and reliable team that’s easily capable of integrating with the in-house development team. We communicated well. They responded to us rapidly, demonstrating their understanding of our business and any errors we might face.
Peter Kondrup
CTO at FirstAgenda
They are informed, easy to work with, and communicative, bringing plenty of experience to the table. Overall, the quality of the work is brilliant. My business partner was skeptical about outsourcing it initially, but he ended up having his current applications rebuilt by Wolfpack too.
Raymond Valentine
CEO at FlexiDrive
Working with Wolfpack Digital has been a blast. Gina and her team are very product-oriented and made sure they understood our needs before diving into building the app. This upfront effort paid off by meeting the deadline weeks ahead of schedule.
Flaviu Simihaian
CEO and Co-founder of Amplicare
We were happy with Wolfpack Digital’s work, it's proven, very useful and we were able to manage projects from long distance. Thank you for your services!
Chen Lev
CEO at Storyball
Wonderful culture with the company and people. Incredibly professional, competent, and knowledgeable.
Christopher Dyson
Founder @ Pearls
Their management and communication are impressive, as well as their maturity in technical decision-making.
Radu Gatej
CTO @ BrainCapture
They have understood the project needs very fast and always come up with the best solutions.
Alina Tarcea
Product Owner @ Novum Bank
The speed at which development progressed and the quality of the final result was impressive.
Brendan Staunton
CEO @ Amara Therapeutics
"Thanks to Wolfpack Digital, we saw a 50% increase in app downloads, stronger customer retention, and a 2–5% rise in online sales."
"Their design talent is the best we have seen anywhere. They have a unique ability to take dense, complex industrial data and translate it into intuitive, consumer-grade interfaces that look incredible."
Q2 2026 Wrap-up: The Pack Goes AI-Native
Gina Lupu Florian
Founder & co-CEO
Reading time: 12 min
Jul 8, 2026
Gold at the Chambers Ireland Awards, a Webby nomination for ROAM-AI, an AI cost estimator on our own site, and an MVP service that goes from idea to live in weeks — here's everything the pack did between April and June 2026.
Inside Ireland's Top Software Development Agency
Cristina Strîmbu
Marketing Specialist
Reading time: 6 min
Jul 6, 2026
Wolfpack Digital was named Ireland's top digital and creative agency at the 2026 Chambers Ireland Awards. Here's a look at the work behind the win.
What Is AI-Native Software Development? (And How It Differs From AI-Assisted)
Adrian Florian
co-CEO
Reading time: 6 min
Jul 3, 2026
AI-native software development means AI runs through the whole build while senior engineers direct it. Here's what AI-native means, how it differs from AI-assisted, and how Wolfpack Digital builds this way.
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