We build apps that pair with skin and hair scanning devices and turn what those devices read into product and treatment recommendations. Skin and hair analysis, in-store consultation tools and product discovery.
We build beauty apps end to end, from the scan or the consultation through to the product someone actually buys. That covers skin analysis apps paired with scanning hardware, AI hair and scalp scanners, in-store and in-salon consultation tools, the product discovery and try-on around them and many more. The app we built for Walgreens Boots No7 has launched in over 400 Boots stores, where staff use it to help customers find products.
Skin analysis apps
We build apps that read skin from a scanning device or a guided camera flow and turn the reading into product and treatment recommendations. Walgreens Boots No7 Pro Derm Scan is the shipped example, launched in over 400 Boots stores.
Hair and scalp analysis
We build professional hair scanners that capture hair and scalp through cameras or devices, run the images through AI analysis and return a tailored product and treatment plan in seconds, with the web dashboard the professional works from. The Hair Analysis App is ours.
Connected beauty devices
We build the app, the backend and the connectivity layer for beauty hardware, covering Bluetooth pairing and reconnect logic, over-the-air firmware update flows and the diagnostics support teams need. It is how the No7 Pro Derm Scan app talks to its handheld scanner, and it is part of our IoT software development.
Virtual try-on
We offer virtual try-on, so someone can test products on a live camera view or a photo. It suits colour cosmetics, where the flow feels like play and people spend longer with the catalogue, and every product a shopper sees is one you actually stock.
Personalised routines and product recommendations
We build the recommendation layer that turns a scan, a questionnaire or a purchase history into a routine someone follows, and the profile that remembers what worked.
Beauty e-commerce and digital storefronts
We build branded storefronts that carry the in-store experience online, along with subscription and reorder flows for the staples, so regular customers restock without thinking about it.
In-store and in-salon consultation tools
Staff use these with a customer beside them, so they carry the scan, the recommendation and the client admin in one place. Staff in Boots cosmetics stores use the No7 app to help customers find products, and the Hair Analysis App carries guest tracking and management for hair professionals and salons.
Salon, spa and clinic booking
We offer appointment booking and the client-facing app around the calendar, which is where a salon or clinic product usually starts.
Product discovery and community
We build discovery products where what surfaces first decides everything. Glimpse is an ad-free iOS app where community votes rank outfits, built in Swift and SwiftUI on a Ruby on Rails backend. It is a fashion app, and the mechanics carry straight across to beauty.
We specialise in premium mobile app development services, web development services, and everything that revolves around them: Product Design, Product Strategy, AI integration, QA and maintenance. Over the years, we've not only built powerful digital products but also played a key role in boosting conversion rates, optimizing performance, adapting to growing user bases, and improving app store rankings and reviews. These efforts have driven greater user engagement and significantly increased revenue.
From startups to scale-ups and industry giants—brands across various industries choose us as their trusted partners. They rely on us to transform their ideas into stunning products, deliver innovative solutions, and enhance existing projects to help them stand out in the market.
We were able to create a full-feature Romanian/French team in a snap. The collaboration was always easygoing.
Their team has an excellent agile approach that allows them to complete sprints quickly and in an organized manner.
Janice Davis
COO & CTO @ Equality AI
Consistently exceeding expectations, Wolfpack Digital has provided impressive deliverables on time to meet benchmarks. The team has been accessible and provided a detailed project overview to ensure a streamlined collaboration. They have supported a successful collaboration with a brand identity.
Krisztina Orosz
Chief Experience Officer, Anyline GmbH
From the first day, Wolfpack was extremely committed, reliable and delivered solutions in outstanding quality. I also enjoyed that the Wolfpack team made lots of very useful suggestions and deeply cared about our company. Working with Wolfpack feels like working with your own team.
Axel Heinz
CEO and Founder of Makerist
They nicely replicated our brand elements into the design without much input from us. They had good ownership and delivery of the agreed tasks. Their help was essential in allowing us to focus on core back-end functionality with our in-house team. Wolfpack Digital was willing to adapt to our needs and learned the specific technologies we wanted to use on the project.
Tibor Barna
CTO at GoodBox
The highly functional app has drawn enough users to make up 20% of the customer base across platforms. Wolfpack Digital is a communicative and reliable team that’s easily capable of integrating with the in-house development team. We communicated well. They responded to us rapidly, demonstrating their understanding of our business and any errors we might face.
Peter Kondrup
CTO at FirstAgenda
They are informed, easy to work with, and communicative, bringing plenty of experience to the table. Overall, the quality of the work is brilliant. My business partner was skeptical about outsourcing it initially, but he ended up having his current applications rebuilt by Wolfpack too.
Raymond Valentine
CEO at FlexiDrive
Working with Wolfpack Digital has been a blast. Gina and her team are very product-oriented and made sure they understood our needs before diving into building the app. This upfront effort paid off by meeting the deadline weeks ahead of schedule.
Flaviu Simihaian
CEO and Co-founder of Amplicare
We were happy with Wolfpack Digital’s work, it's proven, very useful and we were able to manage projects from long distance. Thank you for your services!
Chen Lev
CEO at Storyball
Wonderful culture with the company and people. Incredibly professional, competent, and knowledgeable.
Christopher Dyson
Founder @ Pearls
Their management and communication are impressive, as well as their maturity in technical decision-making.
Radu Gatej
CTO @ BrainCapture
They have understood the project needs very fast and always come up with the best solutions.
Alina Tarcea
Product Owner @ Bank DiMare
The speed at which development progressed and the quality of the final result was impressive.
Brendan Staunton
CEO @ Amara Therapeutics
"Thanks to Wolfpack Digital, we saw a 50% increase in app downloads, stronger customer retention, and a 2–5% rise in online sales."
"Their design talent is the best we have seen anywhere. They have a unique ability to take dense, complex industrial data and translate it into intuitive, consumer-grade interfaces that look incredible."
A scan produces a picture. AI turns that picture into an assessment, and a recommendation layer connects the assessment to a product or a treatment someone can actually buy. The Hair Analysis App is our shipped example, an AI hair scanner built so professionals can read hair and scalp conditions from a quick scan and hand over a tailored product and treatment plan. The same approach drives personalised routines and product recommendations. A scan earns its place whenever the hardware can see something the user would not think to describe.
See our AI Development Services
Q2 2026 Wrap-up: The Pack Goes AI-Native
Gina Lupu Florian
Founder & co-CEO
Reading time: 12 min
Jul 8, 2026
Gold at the Chambers Ireland Awards, a Webby nomination for ROAM-AI, an AI cost estimator on our own site, and an MVP service that goes from idea to live in weeks — here's everything the pack did between April and June 2026.
Inside Ireland's Top Software Development Agency
Cristina Strîmbu
Marketing Specialist
Reading time: 6 min
Jul 6, 2026
Wolfpack Digital was named Ireland's top digital and creative agency at the 2026 Chambers Ireland Awards. Here's a look at the work behind the win.
What Is AI-Native Software Development? (And How It Differs From AI-Assisted)
Adrian Florian
co-CEO
Reading time: 6 min
Jul 3, 2026
AI-native software development means AI runs through the whole build while senior engineers direct it. Here's what AI-native means, how it differs from AI-assisted, and how Wolfpack Digital builds this way.
Cookies
This website uses cookies to ensure you get the best experience on our website.
For more information read ourprivacy policy.
