app development jobs
Demand Generation Specialist
Mid/Senior
•
Full-time, part-time
Partnering with the CMO, you will bridge the gap between sales and marketing to increase demand program effectiveness and overall revenue attainment. And, most importantly, you are always ready to roll up your sleeves and "make it happen", no matter what type of digital marketing direction you pick in order to identify new partners: marketing automation & nurture campaigns; Google SEM; account-based advertising; remarketing; social advertising; and/or organic social media, etc — Whatever works for you (and for us, of course).
We’re focused on delivering consistently brilliant mobile and web apps, and we want you on our team. Your main responsibilities as part of the pack will be:
- Demand generation strategy: define overall demand generation strategy, working through defined targets and budget
- Program execution: develop and execute high impact, campaigns to generate interest, lead to high-quality sales opportunities, and nurture streams
- Plan and execute cost-effective digital marketing programs across multiple channels including SEM/PPC, Paid Social, Display Advertising, and lead-gen pages to reach weekly lead targets by portfolio
- Content: collaborate with the CMO and other internal teams to build high quality (campaign) content
- Operations: Design and deploy a measurable marketing engine, including marketing automation (if needed, of course)
- Measurement: continually measure, analyze, and report on programs across a variety of metrics, including leads, opportunities, cost per lead, etc. (and optimize on the go)
- Quickly respond to incoming leads (and/or assign them to the appropriate person in the team)
- Increased brand awareness by educating prospects on our services and clearly differentiating Wolfpack Digital's competitive offerings
- Work collaboratively with the management, marketing, and sales team to develop and grow the pipeline to meet revenue goals
Our friendly and diverse team of highly-skilled professionals is made out of 80+ strategists, creatives, builders, and masterminds, all guided by our values and mission to become the most valued strategic partner for building digital products.
requirements
We are not looking for someone to say 'yes' or just be an 'order taker' but rather a strategic thinker who brings great ideas to the table and is always learning and proactive in their approach.
- You are ready to take a job we never had in the team and help us shape it on the go
- Experience across the breadth of demand generation mix: inbound, digital, social, display, direct mail, events, etc.
- B2B lead generation and/or sales experience in the tech industry
- Excellent oral, organizational, and written communication skills, including strong presentation creation and delivery skills - created content in past roles and can share writing samples and demonstrate writing proficiency through a test project
- Experience in writing and editing digital marketing and communications content
- Ability to think outside the box to find new ways to generate interest and excitement among our target prospects
- Proven track record of analyzing campaign performance including ROI and identifying actionable insights to increase new customer acquisition
- Startup experience – and the ability to operate in fast-paced, dynamic environments
- Autonomous self-starter who thrives on a team where initiative and innovation are celebrated and rewarded
- Create a messaging strategy that includes triggered, promotional, and transactional cross-channel messaging
benefits & perks
working at wolfpack digital
Here are just a few of the benefits of working at Wolfpack Digital:
- Growing opportunities (chance to attend events, learning materials, training, mentorship with key specialists in the industry);
- Financial benefits (salary, meal tickets, and bonuses that will be discussed at the interview based on your experience and skills);
- Recurrent team building activities (bowling, shooting, cycling, marathons, parties, football, ping pong, rock climbing, etc.);
- An amazing place to learn and grow together with super talented people;
- Medical insurance;
- Flexible schedule;
- Healthy snacks;
- 7card subscription;
- A nice HQ in the center of Cluj-Napoca with parking spots and a green backyard.
people of wolfpack digital
meet your future team
