Businesses can reach a wider audience without developing separate apps for each operating system (Android / iOS), ultimately increasing their market share.
Since hybrid apps share the same code across platforms, the development and maintenance costs are significantly reduced.
With a single development process for all platforms, hybrid apps can be brought to market faster than developing a native app for each platform separately.
Hybrid apps allow for easier updates since changes need to be made only once in the shared codebase and can then be pushed to all platforms simultaneously.